Regulating Consumer Data Will Catalyze Clean Energy Deployments

Pecan Street’s CEO Featured by Forbes Technology Council

An article by Pecan Street’s CEO Suzanne Russo was recently published by Forbes about the role of consumer data regulation in accelerating clean energy deployment. This is Russo’s first article to be published as a member of the Forbes Technology Council. You can expect to see more innovative thought leadership on the clean energy industry, technology, and our work to address climate change in the near future.

You can read an excerpt from the article below or read the full article on the Forbes site here.

Leaning into clean energy is a huge economic opportunity for the United States. To realize it, we need policy and regulation that addresses “smart home” data.

It may sound crazy to say that regulation creates economic growth, but the evidence is inarguable that this is certainly the case in the energy industry. Markets love targets and consistency. If you want proof, look at what happened to the wind industry in Texas when the state-mandated a renewable energy standard in 1999. Texas now produces more wind power than any other state and all but five other countries.

To unlock the next wave of clean energy business opportunities and consumer financial benefits, we need policy leadership and the creation of regulations governing the intersection of smart homes and smart grids.

Read the full article on the Forbes site here.

About the author: Suzanne Russo

Suzanne Russo

Suzanne Russo is a board member of Pecan Street Inc. She was CEO from 2018 to 2023. Headquartered in Austin, Texas, Pecan Street conducts groundbreaking data research, product testing and policy analysis that accelerate the development and deployment of innovative climate and conservation solutions.

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